Introduction to Intercultural Communication

Maximize all your business interactions with people from every country

What is culture and why is important?

In this course you will find out what “culture” is as it pertains to communication between people from different countries. You will also discover what your own national cultural tendencies are and understand how knowing this can help you to adapt your communication to be more effective.



  • Deal with a variety of cultural values and their impact on the workplace
  • Be more effective in working with colleagues whose national culture is different from your own



This course is designed for managers of all levels and backgrounds and professionals who work in a multi-cultural, multi-national environment where they have frequent contact with colleagues from other cultures.



Developing cultural self-awareness

We will see the differences between cultures: collectivist and individualistic cultures, masculine and feminine cultures, uncertainty avoidance, power distance, chronemics. We will also learn how to anticipating cultural misunderstanding: cultural influences on verbal language and nonverbal behaviour encoding and decoding, time and space, fate and personal responsibility, face and face-saving, nonverbal communication.


A combination of group work, discussion, role-play and simulation.


“Introduction to Intercultural Communication” – Course Contents

What is culture and why is important?

  • Emotion and intercultural communication
  • The role of culture in the communication process

Why is difference important?

  • The characteristics of intercultural communication:
    • perception
    • beliefs
    • values

Developing cultural self-awareness: it all starts with us

  • Cross-cultural competence
  • Collectivist and individualistic cultures
  • Masculine and feminine cultures
  • Uncertainty avoidance
  • Power distance
  • Chronemics: monochrome and polychrome

What might “they” be like?

The gaps: anticipating cultural misunderstanding

  • Cultural influences on verbal language and nonverbal behaviour encoding and decoding
  • Time and space
  • Fate and personal responsibility
  • Face and face-saving
  • Nonverbal communication

Obstacles to effective intercultural communication

  • Ethnocentrism
  • Stereotypes
  • Prejudice
  • Language
  • Nonverbal communication

Some tools for improving communication with culturally different others

Role-play and simulation to practice in using the tools


A combination of group work, discussion, role-play and simulation.

Dates Course ID 199


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Informazioni sul Corso
  • Id del Corso:199
  • Costo:€ 1315 (+VAT)
  • Documentazione:Pdf Corso
  • Giorni:2
  • Timings:dalle 9.30 alle 17.30

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